A clear step by step roadmap to the business of freelancing

If you are going to be successful you need a roadmap. Something or someone to guide you along your journey and help you avoid common pitfalls that cripple freelancers.

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Learn What School Doesn’t Teach You About Business

I wanted to learn how to build a business so I did what most people do and enrolled in a graduate program for business. The information was good but I found they were teaching us how to work for another organization but what if you want to build your own business?

The problem wasn’t the information, it was the application of the information. I took everything I learned and adapted it to the life of a creative entrepreneur and received desirable results.

I want to teach you everything I’ve learned in my MBA program and experience as a freelancer to help you learn efficiently.

The Intersection of Business and Creativity

Know Exactly What to Charge for Each Project

When booking a client they will ask  the most popular question ever in the business of freelancing, “how much do you charge?” Just hearing the question fills some people with anxiety and nervousness. You may be nervous about 2 things, (1) undercharging for your services which means you earn less than what  you may receive at a day job and (2) scaring the client off by setting your price too high.

In the past, rather than coming up with a process to value my services I made up my pricing on the spot. I soon found making up my pricing was a big mistake and led to more work than pay. I thought I had to make a decision about what to charge, however pricing is not a decision, pricing is a strategy.

Based upon the nature of the project and your income strategy there is a way to calculate your rate that creates a win for you and prove your worth to your client.

Become Invincible to Unexpected Setbacks

Many of you reading this at the moment have an idea or the thought to start your own business. I started from the beginning, studying what it takes to legally start a business, reading blogs online, and even obtained an MBA. I quickly realized 20% of my time was spent creating and learning while the other 80% was spent on administrative tasks such as customer service, marketing, bookkeeping for taxes, accounting, meetings, writing proposals, invoicing, and other items that catch most freelancers off guard.

What if you see the answer key to future tests that threaten your business? The freelance jumpstart course empowers you with a clear plan and community of other entrepreneurs to equip you with the tools to overcome any problem that may hinder your business growth.


No More Fighting on Job Boards

How do you find clients? Like many others, you may have signed up on a freelance job board websites and advertised your services. When I took this same action I soon found I was spending all of my time competing with other freelancers for the attention of a client who only cared about the lowest price. It was a race to the bottom, and I needed to rise to the top.

I wanted to spend my time getting paid for my creative work not trying to “convince” someone to pick me and possibly pay. Again I discovered I needed to change my perspective and strategy; I didn’t need to find clients, I needed to attract clients.

As I changed things in my business I was not only able to create a waiting list of clients but I was able to choose the client that was best fit for my business and goals.

A Side Hustle is Necessary

Have you ever worked at a company and look forward to getting a raise during your next review but when that time came you were told you could not get one because of the “economy” or the company is “running lean”. Those factors may have been true but that doesn’t mean you as an individual employee did not produce.

What if you did not have to depend on someone else’s evaluation to give yourself a raise. What if you could give yourself a raise?

I spent years learning everything I could about business and eventually my side hustle matched what I brought in the same as my day job. The new source of income made me no longer dependent upon a single employer and you can do the same.

  • For any freelancer considering how to get their business to the next level — attracting better clients, improving their business — Nathan's Freelance Jumpstart is an excellent resource. I wish I had access to it when I was getting started growing my freelance business.

    Kai Davis Double Your Audience

In Less Than a Month You Will Be Able To…

Jumpstart Your Business

Every business starts with one simple thing: creating value around an idea and making that idea happen. Your journey to launching a business begins here.

Charge What You're Worth

Don’t make the mistake of trying to decide what to charge through trial and error. Discover what strategy works best and get paid based on the value you provide.

Attract High Value Clients

How do you find clients? The better question is, how can you attract the right type of clients? Learn the marketing principles necessary to bring clients to you.

Validate Your Business Idea

What if I told you there was a way to know if your business was going to work before you invest time and money? Use your creative skills to test potential success.

Get Paid. Faster

You work with a client, and they are late on the payment or not paying you at all. Sound familiar? Learn to shift your business so clients are asking how soon they can pay you.

Increase Your Ability to Win Projects

Why do some freelancers win big contracts while others get passed over? The key is communication. Increase your value using a proven proposal process to win projects.

  • Freelance Jumpstart allowed me to offer more value to my clients and become more efficient in my business. I now have a newfound confidence that I am on the right path as a freelancer.

    Victor Ike Vikerious / Web Designer

Interviews from the best professionals in the world of freelancing

Brennan Dunn

Brennan began freelancer to the owner of an agency with  2 million in revenue. He now teaches freelancers how to charge what they’re worth.

Helena Price

Helena is Silicon Valley’s most wanted photographer. Helena has worked with brands such as Nike, Samsung, Uber, Dropbox and many others.

Samuel Hulick

Samuel is an UX/UI onboarding expert based in Portland, OR. He provides excellent advice on how freelancers should position themselves to win more clients.

Ryan Battles

Ryan taught himself web development and has worked with Google and presidential candidates. He is also the creator of Harpoon, a financial tool for freelancers.

Nathan Powell

With over 10 years of experience as a visual design consultant, Nathan shares the key elements of crafting a winning proposal.

Curtis McHale

Curtis is a web designer whose business erupted when he chose to specialize in ecommerce and membership websites.

Dennis Field

Dennis went from freelancer to agency founder. He has a passion to teach other designers how to get the most out of their careers.

Obinna Okongwu

Obinna is the founder of Cakewalk Films, a leading cinematography company based in Houston, TX. He shares what he’s learned in 5 years of freelancing.

Robert Williams

Robert started as a freelance designer and realized that a carefully crafted email can help you win work every time. He helps freelancers find over $50,000 worth of work a week.

Carrie Smith

Carrie is a freelance writer and consultant and is the founder of Careful Cents. After paying all of her debt she quit her full time 9-5 accounting job to pursue work that genuinely makes her happy.

Master the Business of Freelancing

You will not find another course like this, trust me I looked around for one, and when I didn’t find it, I decide to create it. Freelance Jumpstart not only gives you a proper education on how to run your business but supports you with the people, information, and tools necessary to take action.

Each lesson is highly produced and of the utmost quality. Information has been optimized for all learning styles, whether you learn visually or by example. This includes written transcripts of each lesson and the ability to download video and audio so you can learn on the go.

You get the benefit of a behind the scenes look at how to run a successful freelance business along with everything I learned in my MBA program adapted specifically for you.

Four Questions for Every Freelancer Lesson

4 Freelance Questions

Solving a Business Problem Lesson

Solving a Problem

Your Business Name Lesson

Your Business Name

Your Legal Business Structure Lesson

Your Business Structure


Finding Your Value

Attracting Valuable Clients

Attracting Clients

Onboarding Clients

Onboarding Clients

The Client Meeting Lesson

The Client Meeting

Uncovering Clients Value

Uncovering Client’s Value

My Pricing Journey Lesson

My Pricing Journey

Pricing Strategies Lesson

Pricing Strategies

Calculating Your Hourly Rate Lesson

Calculate Hourly Rate

Uncovering Clients Value

Understanding Sales Tax

How to Invoice and Get Paid Lesson

Invoicing and Getting Paid

Managing Your Finances

Managing Your Finances

Writing a Proposal

Writing a Proposal

Creating a Contract Lesson

Creating a Contract

Crafting a Portfolio Lesson

Crafting a Portfolio

Everything You Need, All in One Place

Freelance Guidebook

Step by step guides to the essentials of pursuing a career as a freelancer. Available in PDF, ePub, Mobi formats.

Video Interviews

Over 5 hours of video from successful freelancers who started their own business and reached success in their respective fields.

Video Lessons

Video walkthroughs on determining your price, segmentation, marketing, overcoming failure and setting yourself up for success.

Freelance Checklist

This checklist is a great compliment to the guidebook. It touches on essential points to launching a business or redefining your existing business.

Document Templates

Ready to use emails, client agreements, and invoices. Customize them to match your business branding and specifics.


You are not alone. Many other freelancers have dealt with the exact situations you face in your business. Ask questions, share stories and get inspired.

Unlimited Access

Access the course from anywhere with an internet connection. Once you’re apart of the freelance jumpstart community, you instantly gain access to all future content.

Invoicing System

Your very own customizable invoicing template. Send visually appealing invoices to your clients with the option to make a payment online.

Responsive Design

This course was designed to allow for learning on the go. The course will look amazing on desktop, mobile device or tablet.

  • Freelance Jumpstart fills in the gaps and answers the questions you did not even know you needed to ask. I was impressed by the quality of videos and the content included with the guide.

    Benjamin Risser Product Developer

Who is This Course For?


Copywriters, Bloggers, Content Marketers and others those who use their writing to craft a story or help clients sell a product/service.


Those who write front-end or back-end code for clients, including CMS creators of WordPress, Squarespace, Webflow and more.


Freelancers who create videos for clients whether commercial or personal.


Freelancers who provide expert advice and guidance to their clients through strategy and coaching.


Creatives who use design for digital and traditional work such as graphics, art, UI/UX, and logos.


Creatives who use stunning visuals to tell a story or capture a moment in time.

  • Full Course
    • The Guidebook
    • Freelance Essentials Checklist
    • Full Course Access
    • 18 Video Lessons
    • 10 Video Interviews
    • Community Chat
    • Document Templates
    • Invoicing system
    • Live Hangouts
  • Full Course + Consult
    • The Guidebook
    • Full Course Bundle
    • Community Chat
    • Freelance Strategy Consult

Is Freelance Jumpstart for me?

Yes! This course is for any creative in the digital space that would like to begin a business. The principles in the course apply to a wide range of business models: photographers, developers, designers, writers, and more can all benefit from this course.

I just started, can the course help?

Yes! This course was created for those who are starting out as well as freelancers who have experience. The course walks through how to start your business all the way to repositioning your business if your established

Will I always have access to the course?

Yes! Once you purchase the class you have access immediately. There is no expiration date for the course and you can review the lessons and interviews as much as you would like.

Will I have time for the course?

Yes! The course is setup for you to go at your own pace. The lessons are available for you online and you can download the video and audio content to your device.

Will there be updates to the course?

Yes! Once you join the Freelance Jumpstart community you gain access to all future content produced for the course. The course will only get more valuable.

Will I like the course?

Yes, I believe you will. I spent 2 years finding out the top challenges for freelancers and this course is the answer.  I’m here to listen to any improvements you have for the course. I am so confident in the quality of the course I offer a 30 day money back guarantee. 

What’s up? I’m Nathan Allotey.
I thrive at empowering freelancers and creative entrepreneurs unlock their unique value by bridging the gap between their creative skill and business expertise.

Digital marketing consultant, designer, podcaster, and author of Freelance Jumpstart. I jumped into the world of freelancing and I spent countless nights searching the web to trying to learn the business of freelancing the hard way.

I soon realized I needed to learn what “I didn’t know” about business, this led me to pursue my MBA and has equipped me to be a more effective entrepreneur. I’ll teach you everything I know about money, marketing, client communication and the business of freelancing. Whether you’ve just started or been at this for a while My goal is to share with you everything I’ve learned about business so you can have the start I wish that I had when I first started my business.

When I am not teaching freelancers to level up their business you can find me on twitter, writing on my blog and working with brands to expand their reach on the web.